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Dell Sales Calendar: Your Guide to Smarter Dell Shopping
Staying connected and productive often depends on having the right laptop or desktop. But Dell products, while popular and reliable, can come with a steep price tag, if you do not understand the best times to shop.
Many consumers are loyal to certain brands, with Dell being one of the most popular. What most people don’t know is that with a bit of strategic thinking and planning, they can find massive discounts on a wide range of Dell products.
Dell offers sales throughout the year, and by knowing this cycle, you can time your purchases with certain sale events to make sure you are paying the lowest price possible. Keeping track of this sales cycle can be tricky, which is why we have put together this handy Dell sales calendar guide to ensure you are shopping the best deals year-round.
Major Dell Sales Events by Season
Throughout the year, Dell offers a wide range of sales, which typically align with national holidays and seasonal changes.
Winter brings the February President’s Day sale, as well as its first semi-annual sale, which continues into early spring. Springtime deals continue with the Memorial Day sale in May, which provides a long weekend of massive discounts across the store.
Summer brings several events: a one-day 4th of July sale, a mid-July Black Friday promotion (especially strong for business products), and a back-to-school sale starting late July.
Fall brings the most Dell sales, with the Labour Day sale in late August-September, the second semi-annual sale in September, and Black Friday/Cyber Monday deals after Thanksgiving.
Finally, as the year concludes and Winter sets in, customers are treated to the after-Christmas sale, giving buyers the perfect opportunity to get the best post-Christmas deals..
Holiday & Seasonal Sales
Labor Day
Labor Day brings much more than warm weather for Dell customers. Typically running from late August into early September, Labor Day sales feature sitewide discounts and some of the steepest price cuts Dell offers all year.
Furthermore, if you shop online on the Dell store, you can expect free shipping on all purchases.
Presidents’ Day
On the 18th of February, more widely known as Presidents' Day, Dell typically offers a sale across a wide variety of their products.
Usually, they cut the prices on laptops, desktops, monitors, and gaming PCs, giving you the perfect opportunity to start the year off with a new device.
Memorial Day
From May 23rd to the 26th, Dell will be offering their Memorial Day sale, giving you three whole days to make use of the incredible deals and offers they have over this weekend. Usually, the Memorial Day discounts on a good chunk of the Dell product range start on the Friday before Memorial Day, and end at midnight on the following Tuesday.
4th of July
Some of the best Dell deals happen during their one-day sales, and this couldn’t be truer for their discounts on the 4th of July. In previous years, customers have managed to get up to $300 off laptops, which is a significant price cut and one you should keep an eye on.
July Black Friday
If you’re shopping for business devices, you need to be making use of the Dell July Black Friday sale. At some point in July, Dell offered fantastic discounts on a range of its business products, with up to $350 off laptops offered in the past.
Black Friday/Cyber Monday
We all know that Black Friday and Cyber Monday are one of the best times of the year to shop the sales, and this couldn’t be more true for Dell products. From the 28th to the 30th of November, Dell cuts its prices across the entire product range, starting on Thanksgiving Day and ending on Cyber Monday.
After-Christmas
What better way to spend your Christmas money than on a new Dell laptop? Luckily, they offer fantastic sales starting on the 26th of December, with up to 30% off some products.
Back‑to‑School & Semi‑Annual Sales
Throughout the year, Dell also offers some incredible sales that aren’t holiday-related. Most notable is their back-to-school sale, which happens from late July to early August.
If you need a new device before school starts, this is the perfect time to buy it, as you can expect up to $200 off some products, which significantly brings the price down.
Dell also throws semi-annual sales during the year. The first is from February to March, and then later on in the year, usually around September.
These sales have some of Dell’s best offers, as there is often around 40% off popular products. However, there is limited inventory on these sales, so get in quick if you want to secure a deal.
Tracking Dell Deals Year‑Round
If you want to stay ahead of Dell’s sales and make sure that you are getting the best deal every time you shop, you need to be tracking the deals year-round. Here are some of our top tips to help you stay ahead of the curve and find the best prices for your devices.
- Subscribe to newsletters: There are many online newsletters that are dedicated to telling customers when there are upcoming sales. Subscribing to these means the details of each sale will be sent to your inbox ahead of time.
- Monitor the deals section: Frequently checking the “deals” section of the Dell website will let you know when prices have been cut, and help you find reductions on your favorite products.
- Follow timing patterns: Intentionally scheduling your shopping with the various holiday and semi-annual deals that Dell offers is a great way to maximize savings.
- Set price alerts: Setting an alert on a product that tells you when its price has been cut will stop you from overpaying and ensure that when you do make the purchase, you are getting a great deal.
Maximizing Savings with Dell Programs & Perks
As well as the various sales that Dell offers, there are other ways to keep prices low. This requires you to make use of the perk programs that Dell offers, which provide discounts to specific customers. Throughout the year, you can find coupons to spend on Dell products, which can help to reduce your final purchase price.
However, there are several other discount avenues you can follow to help bring down prices even further.
Student & Military Discounts
Both students and those who serve in the military have access to special Dell discounts, which can knock a significant chunk off your purchase.
For students, there can be anywhere between a 10-30% discount, depending on which product you are buying. All you need to do is verify that you are a student using your .edu verification.
For those in the military who have verified their status via ID.me, there is also access to fantastic deals and special prices throughout the year.
Trade‑In & Refurbished Outlet Savings
Many people toss their old electronics aside, without realizing that they could be trading them in for savings. Dell offers a trade-in program, where all you need to do is hand in your old device in exchange for credits that can go towards your next purchase.
Used devices are also available for purchase at the Dell Outlet. These products have been carefully refurbished by Dell so that they are in perfect working order, but are sold at a lower price due to their used status.
Dell Rewards & Financing
Dell has a fantastic loyalty program that gives its best customers significant savings on its products. By signing up for the Dell Rewards program, you have access to 3-9% back on all your purchases, as well as free shipping storewide.
Customers can also make use of special financing offers, allowing you to buy now and pay later. This includes their business credit program and their Dell Pay system, which both help to ease the financial burden of buying a new device.
Member Purchase Program & Employee Discounts
If you are a special Dell member or an employee of Dell, you are treated to extra discounts across the store.
Once your status has been verified, you can get an extra 5% off all purchases. The best part is that this is stackable with rewards, meaning you can truly maximize your savings.
Smart Shopper Strategies for Dell Sales
Making the most of the Dell sales and discounts requires some strategic thinking and planning ahead. To give you a hand, here are some of our best smart shopper strategies to help you maximize your savings.
- Compare bundles: Buying a laptop bundled with a monitor, software, or accessories can sometimes be cheaper than purchasing items separately. Always check bundle pricing before buying.
- Combine seasonal/event sales with existing perks: The great thing about shopping with Dell is that their perks programs apply during their sale events. This means the smartest thing to do is to utilize your perks during these sales. This will help to bring prices as low as possible and ensure you get the best deal.
- Consider purchasing refurbished devices: Dell offers a wide range of used products that have been restored to working condition. Because these goods are second-hand, they are offered at lower prices, but are still of a high quality. If you need a new device, consider purchasing a refurbished one instead of a new product to help you pay as little as possible.
Month | Promotions / Sales Events | Key Dates | Highlights |
January | – | – | No major sales listed. |
February | Presidents’ Day Sale Semi-Annual Sale (First of Two) | Feb 18 Feb–Mar | Discounts on laptops, desktops, monitors, and gaming PCs. Up to 40% off select products. |
March | Semi-Annual Sale (Continues from Feb) | Throughout March | Continued up to 40% off select products. Limited inventory. |
April | – | – | No major sales listed. |
May | Memorial Day Sale | May 23–26 | Deals across Dell’s range; sale typically spans Friday to Tuesday. |
June | – | – | No major sales listed. |
July | 4th of July Sale, July Black Friday, Back-to-School Sale (Starts Late July) | July 4 Mid-July Late July | One-day July 4th sale; major discounts on business devices mid-month; student deals late July. |
August | Back-to-School Sale (Continues) | Through Early August | Up to $200 off select products; great time for students to buy. |
September | Labor Day Sale Semi-Annual Sale (Second of Two) | Aug 29–Sept 1 Throughout Sept | Big discounts + free shipping. Up to 40% off during semi-annual sales. |
October | – | – | No major sales listed. |
November | Black Friday / Cyber Monday | Nov 28–30 | Massive storewide discounts from Thanksgiving through Cyber Monday. |
December | After-Christmas Sale | Starts Dec 26 | Up to 30% off post-Christmas; good time to use gift money. |
Plan, Save, Purchase Intelligently
With big purchases like laptops and PCs, you need to shop intelligently in order to maximize your savings. Following this Dell Sales Calendar will save you a multitude of time and money, as you won’t need to constantly browse the store looking for deals, and you can make sure you can always get the best deal.
The bottom line is that you need to plan and think strategically when making big purchases. This involves tracking the sales and signing up for all the Dell programs you can to make sure you pay the best price every time.
To stretch your savings even more, check CouponFollow for Dell promo codes. Stacking coupons with seasonal sales and Dell Rewards can help you unlock the absolute lowest prices.